Appearance, performance, and innovation of the product ultimately tries to influence shoppers into a purchase. Today, all of these characteristics had become highly controllable especially with the technologically advanced R&D laboratories used by formulators and manufacturers of raw materials. Even packaging has also evolved to address today’s issues such as sustainability.

This year, our team went to In-cosmetics Asia 2018 with the task of identifying internationally in demand ingredients that have potential in the local market especially now that innovations in the beauty and personal care space is being pushed faster each year.

A lively seminar filled with professionals from all segments of the cosmetic industry, One Chemcentral Inc. participated to share its exciting and new product offerings from its partners for Korean raw materials, natural waxes, and natural plant extracts to be showcased in the event which is geared towards 2018 latest trends.